Gain a competitive advantage with greater insights into your electorate

With the Federal election approaching, I am working with candidates to help them better understand the demographics of their seat, and ensure their campaign is reaching the right audience.

Now more than ever, it is important to make sure that data is being used properly to inform where and how campaign resources are being used, and to ensure that candidates are talking to the groups they think will want to hear about their policies the most.

I’m providing standard demographic reporting with the latest census data at an SA2 level, and more in depth analysis at an SA1 level for candidates interested in a more granular premium service.

Standard
Key demographic data provided in an interactive and intuitive report, with geographical and tabular data sets.

Granularity
SA2 and Seat summary

Data Types

  • Age

  • Housing type

  • Median Income

  • Language spoken at home

  • Percentage born overseas

  • Motor vehicles per household

Premium
Key demographic data, tailored to your target audience. Purchasing the Premium offering also means that I’ll work with you exclusively in your seat - no other candidates will be offered my services.

Granularity
SA1, SA2 and Seat summary

Data Types

I will work with you to expand upon the standard delivery set based on what is most impactful for your campaign.

For example:

  • 18-30 year olds with university education

  • First generation Australians who don’t speak English as the primary language at home

  • 30 - 40 year olds in shared accommodation